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Trusted Since 1997 — 30M+ Users Worldwide

Unibet Online Betting Platform

Bet £10, Get £40 in Bonus Bets — Plus 200 Free Spins on Casino

Sports, horse racing, live betting, casino, poker and bingo — all in one account. 35+ sports, Uniboost daily odds boosts, and Unibet TV streaming 165,000+ events a year.

UKGC & MGA Licensed
35+ Sports
Uniboost Daily Boosts

Welcome Offer — New Users Only

£40

in Bonus Bets when you Bet £10
+ 200 Free Spins on Casino

Claim Bonus Now
35+
Sports Available
165K
Streamed Events/Year
3,860+
Casino Games
28yr
In Operation

Unibet Platform

Sports, Racing, Casino & More

Every Unibet product in one account. From Premier League betting to horse racing Uniboost, casino slots to poker tournaments.

FIFA World Cup 2026 betting on Unibet English platform
World Cup 2026
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Unibet horse racing Uniboost and racing welcome offer
Horse Racing + Uniboost
3 BOOSTS/DAY
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Sports Welcome Offer
£40 BONUS
Unibet casino welcome offer 200 free spins
Casino — 200 Free Spins
NEW
Online casino games on Unibet English 3860 titles
3,860+ Casino Games
Unibet cash drops and casino promotions
Cash Drops
HOT
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Reel Tournaments
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Bonus Offers
PROMO
Unibet English welcome bonus promo banner bet 10 get 40

Bet £10, Get £40 Bonus Bets

Plus 200 Free Spins on Casino. New customers only. No promo code required.

Sign Up & Claim

Why Unibet

The Trusted Platform for Every Type of Bettor

Unibet has been running since 1997 — longer than almost any competitor. It is licensed by the UKGC and MGA, operates in 100+ countries, and serves 30 million customers who return for the breadth of its product and the consistency of its experience.

From Uniboost daily racing odds boosts to the Bet Builder, Unibet TV streaming, and dedicated poker and bingo verticals, this is a multi-product platform — not a single-sport sportsbook.

  • Uniboost — 3 Daily Racing Odds Boosts Pick any horse in any UK or Irish race and boost the odds, three times per day. Exclusive to Unibet and found nowhere else.
  • 📺
    Unibet TV — 165,000+ Events Streamed Per Year Watch live sports directly inside your Unibet account. Football, tennis, horse racing, and more — no external subscription needed.
  • 🏗️
    Bet Builder Combine multiple selections from the same match into one custom bet — football, American sports, and more. Weekly rebate if it loses.
  • 🎯
    Betting Missions Gamified challenges that earn you free bets as you complete them. More engaging than standard loyalty programmes.
  • 🃏
    Real Poker Product Dedicated poker client, £500 playthrough bonus, poker missions, and regular tournaments. A genuine poker room — not an afterthought.
Unibet English platform features sports horse racing casino poker bingo

Getting Started

Sign Up on Unibet in 4 Steps

From registration to placing your first bet — under five minutes, start to finish.

01

Create Your Account

Click Sign Up and complete Unibet's quick registration. Name, email, and basic details. Verified accounts take under two minutes to set up.

02

Make Your First Deposit

Deposit £10 or more using debit card, PayPal, Skrill, Neteller, or bank transfer. No deposit fees. Funds available instantly in your account.

03

Claim Your Bonus

Bet £10, Get £40 in Bonus Bets — Plus 200 Free Spins on Casino. Place your qualifying £10 bet at odds of evens or greater and bonuses are credited automatically.

04

Start Betting

Access 35+ sports, horse racing with Uniboost, 3,860+ casino games, poker, and bingo. Your Uniboost daily odds boosts activate from day one.

Sign Up & Get £40 in Bonus Bets

Licensed & Trusted

Safe, Regulated & Established Since 1997

Unibet is licensed by the UK Gambling Commission and Malta Gaming Authority — the two most stringent gambling regulators globally.

🛡️

UKGC Licensed

Regulated by the UK Gambling Commission — the world's strictest gambling authority. Full player fund protection and regulatory oversight.

⚖️

MGA Regulated

Malta Gaming Authority licence ensures fair play, transparent RTP rates, and formal dispute resolution for all Unibet users.

🏛️

Kindred Group — FDJ Owned

Unibet is part of the Kindred Group, acquired by FDJ (France's national lottery operator) in 2024. Blue-chip parent company, publicly accountable.

🔐

SSL Encrypted

Bank-grade 256-bit SSL encryption on all transactions and logins. Your personal data and funds are protected to financial institution standards.

🌍

30M+ Users Globally

Unibet has served over 30 million customers across 100+ countries continuously since 1997. No platform retains users at this scale without genuine trustworthiness.

💬

24/7 Live Chat Support

No bots. Real agents. Unibet's live chat is rated consistently highly — 24/7 availability with direct access to support specialists.

Unibet UKGC licensed regulated sportsbook badge
Unibet MGA regulated trusted platform badge
Unibet eCOGRA audited fair play casino badge
Unibet responsible gambling certified badge

Built for Every Bettor

Who Uses Unibet?

From the horse racing enthusiast to the poker tournament regular — Unibet serves six distinct bettor profiles with dedicated products for each.

  • 🐎
    Horse Racing Fans Uniboost daily odds boosts, Racing Bet Builder, Best Odds Guaranteed, and dedicated UK/Irish racing coverage.
  • Football Bettors Bet Builder for custom match bets, World Cup 2026 markets, Premier League depth, live in-play betting with Unibet TV.
  • 🎰
    Casino Players 3,860+ eCOGRA-audited games, Evolution live tables, exclusive live roulette, Free Spins Friday every week.
  • 🃏
    Poker Players Dedicated poker client app, £500 playthrough bonus, missions, and regular tournaments from micro to high-stakes.
Unibet English platform for sports horse racing casino and poker bettors

Everything in one account

Unibet English World Cup 2026 mid page betting offer

Bet £10, Get £40 in Bonus Bets on Unibet

Plus 200 Free Spins on Casino. New customers only. £10 qualifying bet at evens or greater. T&Cs apply.

Claim Your Bonus Now

Bet Responsibly on Unibet

Gambling should be entertainment — never a way to make money or recover losses. Unibet provides a full suite of responsible gambling tools directly inside your account: deposit limits, loss limits, session time reminders, cool-off periods, and self-exclusion.

As a UKGC-licensed operator, Unibet is required to meet the strictest responsible gambling standards in the industry. If gambling stops being fun, stop — and use the tools and resources below.

Unibet English responsible gambling tools and resources

Common Questions

Unibet — Frequently Asked Questions

What is Unibet and who can access it? +
Unibet is the English-language interface of Unibet — one of the world's largest sportsbooks, founded in 1997 and licensed by the UKGC and MGA. It is available to users in the UK, Republic of Ireland, Europe, Australia, Canada, and globally. Note: Unibet exited the US market in 2024 and is not currently available to American residents.
What welcome bonus does Unibet offer? +
New users can claim: Bet £10, Get £40 in Bonus Bets — Plus 200 Free Spins on Casino. Register, deposit a minimum of £10, and place a qualifying sports bet of £10 or more at odds of evens (2.0) or greater. Your £40 bonus bets and 200 free spins are credited automatically once your qualifying bet settles. T&Cs apply.
What is Uniboost and how does it work? +
Uniboost is Unibet's proprietary daily odds boost feature, exclusive to horse racing and greyhound betting. Every day, Unibet customers receive three Uniboosts — each allowing them to boost the odds on any racing selection of their choice. Maximum stake £20 per Uniboost, single bets only. If your boosted selection is a non-runner, your Uniboost is returned for reuse.
What sports are available for live betting on Unibet? +
Unibet offers live in-play betting across 35+ sports — including football, horse racing, tennis, cricket, basketball, NFL, rugby, golf, politics, entertainment, and more. Unibet TV streams 165,000+ live events per year, allowing you to watch and bet simultaneously inside the platform.
Does Unibet have poker and bingo? +
Yes. Unibet has a dedicated poker product — a separate poker client with its own app, a £500 playthrough bonus on first deposit, poker missions that earn free bets, and regular tournaments. Unibet Bingo is also a fully operational vertical with prize pools, daily free scratchcards, and multiple bingo room types — all accessible within the same account.
Is Unibet safe and properly regulated? +
Yes. Unibet operates under a UK Gambling Commission licence and a Malta Gaming Authority licence — the two most rigorous regulatory frameworks in global gambling. It is part of the Kindred Group (acquired by FDJ in 2024), uses 256-bit SSL encryption, and has served 30 million customers continuously since 1997. All casino games are independently audited by eCOGRA.